The opportunity for Countdown Ponsonby to sponsor an organisation came via the Auckland Pride Festival Board, who recommended OUTLine as a potential recipient.
General Manager of OUTLine, Trevor Easton says after meeting with Countdown Ponsonby, they offered to support both OUTLine and the Festival itself.
Easton says â€śThey donated $1000 to OUTLine and have put donation boxes at their checkout for the remainder of February. They also have our brochures in their Ponsonby store.
â€śIâ€™m hoping this is an ongoing partnership,â€ť he says. â€śThey are extremely nice, generous people.â€ť
ANZ is a long-time partner of OUTLine and Easton says this year the organisation is part of the bankâ€™s â€śHold tightâ€ť campaign.
The bank is donating the transaction costs at each ATM to OUTLine.
ANZ Managing Director Retail and Business Banking and ANZ NZ Pride Network sponsor Antonia Watson says â€śWeâ€™ve launched this new #HoldTight initiative so we can get behind our LGBTI staff, customers and community to share our support for equality.
â€śIt also sends a powerful message to our staff that we want them to be true to themselves at work.
â€śWeâ€™re hoping Kiwis jump on board the campaign and demonstrate how we live in an accepting and open society thatâ€™s proud to celebrate diversity.â€ť
Check out the heart-warming campaign video below: