As the worldwide economic slowdown means purse-strings are tightening across the world, an American online survey shows how gay and lesbian people are handling the tough times.
It suggests that gay men are less likely to cut back on their spending compared to their straight counterparts – and that lesbians feel more vulnerable to the slowdown than other populations.
The survey of almost 2,500 Americans found that 55% thought the economic downturn would affect them, reports 365gay.com.
"Gay households are hardly immune, and demographic research confirms that GLBT consumers are not more affluent than others." said Bob Witeck, CEO of the marketing company behind the survey.
"However, we see lesbians once again showing more vulnerability than gay men, and while gay men also are scaling back in spending options, it is less so than heterosexual households," he said.
"Not surprisingly, while more same-sex households, especially women are raising children, proportionately more gay male households remain childless and therefore may feel somewhat freer to make choices in today's tight economy."
More on this story is on 365gay.com, linked below.
